How to create stunning, brand-boosting YouTube videos
There are many ways to design and create a YouTube video that captures attention and persuades your audience to keep watching your channel. The following tips can help you make videos that bring awareness to your brand and grow your audience.
Add a call-to-action (CTA)
A CTA tells video viewers what they should do with the information you give them in your video. Add a CTA in the outro of your videos with clear, concise messaging that directs your audience to subscribe, click a link, or perform another action. Choose from a variety of templates with Vimeo’s YouTube video creator to place and design your CTA messaging.
Use the right aspect ratios
YouTube has a standard aspect ratio of 16:9 for its videos. Sticking to this aspect ratio for your videos can help you create a cohesive look for your videos and channel. Use Vimeo’s YouTube video maker to access professionally designed templates that meet the required aspect ratio specs.
Make them match your branding
When it comes to YouTube videos, branding is key. Put your brand colors, aesthetics, and messaging to use in our customizable templates. Choose a few templates you love, tweak them to match your brand, and rotate them when you create your videos for a cohesive look for your YouTube channel.
